WHAT I BRING TO THE TABLE
UX Leadership & Vision:
Over two decades of directing UX strategy, mentoring multidisciplinary teams, and fostering collaboration across engineering, product, and executive stakeholders.
AI-Driven Innovation:
Expertise in integrating advanced AI capabilities into mission-critical workflows, enhancing decision-making and user engagement.
Design Systems Mastery:
Architect of scalable, consistent design frameworks that streamline development and elevate user experiences.
User Research & Insights:
Skilled in conducting heuristic analysis, usability testing, and journey mapping to uncover actionable insights that drive product success.
Agile Expertise:
Champion of Agile, Scrum, and Lean UX methodologies, ensuring efficient workflows and rapid delivery of impactful solutions.
Stakeholder Influence:
Adept at communicating complex design concepts to diverse audiences, aligning UX goals with organizational priorities.
WHAT I DO
I try to be a creative problem-solver who looks at obstacles as opportunities for improvement. Obstacles are catalysts for strategic design thinking and turning dilemmas into stepping stones toward success.
USER EXPERIENCE (UX)
Creating meaningful user experiences guided by Voice of the Customer methodology and crafting digital solutions with proven approaches to information architecture, research, design, prototyping, and product validation to ensure delivery of applications users genuinely enjoy.
BRAND IDENTITY
Are you making your mark? What is your brand "personality?" Are you effectively telling your story and does it reach your target audience? A well-crafted brand should convey your values and mission, creating a cohesive and memorable experience.
DESIGN
Visually communicate ideas and information. Enhance the user experience, build your brand identity, and convey ideas and messages effectively. Make an impression on the world through media and products tailored to resonate with your audience in today's competitive marketplace.
STRATEGY
Develop comprehensive roadmaps to achieve organizational goals. Leverage market research, conduct competitive analysis, and identify your target audience to align product development, paving the way for innovation and sustainable growth.
WHO I'VE WORKED WITH AND WHAT CAN I DO FOR YOU?
I offer creative solutions to build brands and deliver exceptional user experiences. My professional career spans three decades specializing in user-centered design thinking, digital development, and visual design. Let's collaborate to create digital experiences that leave a lasting impact.
I have lead enterprise projects for a diverse range of federal and commercial clients, delivering successful solutions. My expertise encompasses a broad spectrum, including UX design and research, web development, visual design, marketing, product development, and strategic business planning. A fervent advocate of user-centered design principles, I have effectively managed and directed multiple award-winning teams of designers and developers within agile development environments.
